Privacy Policy

Last updated: 13/03/2026

At Lickey End Social Club, we are committed to protecting your privacy and ensuring that your personal data is handled safely and responsibly. This Privacy Policy explains what information we collect, how we use it, how we protect it, and your rights under UK GDPR.

1. Information We Collect

1.1 Information You Provide Directly

If you contact us or create an account on our website, we may collect:

  • Name
  • Email address
  • Any information you provide via contact forms or enquiries


We only collect the minimum amount of information needed to respond to your enquiry or manage your account.

1.2 Information Collected Automatically (Google Analytics)

Our website uses Google Analytics to help us understand how visitors use our site.
Google Analytics collects anonymous information such as:

  • Pages viewed
  • Links clicked
  • Time spent on the website
  • Browser type and device information
  • General location (not exact address)
  • Anonymised IP address


Google Analytics uses cookies to gather this data. Cookies are small text files stored on your device. None of the information collected through Google Analytics directly identifies you.

For more information on how Google handles data, please visit:

https://policies.google.com/privacy

2. How We Use Your Information

2.1 To Provide and Manage Your Account or Enquiry

  • Responding to your enquiries
  • Providing event or membership information
  • Managing venue hire bookings

2.2 Website Analytics (Google Analytics)

We use analytics data to:

  • Monitor website performance
  • Improve our content and user experience
  • Identify popular pages and navigation patterns
  • Detect issues such as broken links or errors

2.3 Security & Performance

We monitor system activity to maintain security, detect malicious behaviour, and protect the website from misuse.

We do not sell or share your data with advertisers.

3. Cookies

3.1 Essential Cookies

These cookies are required for the website to function correctly and cannot be disabled.

3.2 Analytics Cookies (Google Analytics)

These cookies collect anonymous usage data to help us improve the site.

You can disable non-essential cookies in your browser settings or install the Google Analytics Opt-Out Tool:

https://tools.google.com/dlpage/gaoptout/

4. Legal Basis for Processing (UK GDPR)

  • Contractual Necessity: To respond to enquiries or manage accounts.
  • Legitimate Interests: To operate, improve, and secure the website (including analytics).
  • Consent: For non-essential cookies and analytics where applicable.

5. Data Retention

  • Enquiry information is retained only as long as necessary.
  • Google Analytics data may be stored for up to 26 months before automatic deletion.
  • You may request deletion of your personal data at any time.

6. How We Protect Your Information

  • HTTPS encryption
  • Secure servers
  • Limited access to personal data
  • No plain-text password storage


No method of transmission is completely secure, but we follow industry best practices.

7. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction or deletion
  • Object to processing
  • Restrict processing
  • Request data portability
  • Withdraw consent

8. Contact Us

Lickey End Social Club
17 Alcester Road
Lickey End
Bromsgrove
B60 1JT

Phone: 01527 878092
Email: mail@lickeyendsocialclub.com